Proper Violence
noun | ˈprä-pər ˈvī-ə-ləns
Definition:
Controlled and precise execution in all one does, driven by purpose and discipline. Action over words, always carried out at the highest level.
AMERICAN MADE HERE
Proper Violence is built right here in America, from the ground up. Every piece is crafted from USA-sourced materials—home-grown cotton, cut and sewn by skilled hands across the country. We don’t compromise on quality or origin, because what we make is a tribute to American grit and resilience. Proper Violence isn’t just apparel; it’s American-made, built to last, and crafted with purpose.
AUTHENTIC. AMERICAN MADE. WORN WITH PRIDE.
Proper Violence stands behind our veterans, channeling a portion of every sale to fund suicide prevention programs — honoring their strength by helping those still fighting battles at home.
serving at risk veterans
FIRST EDITION AVAILABLE NOW: LIMITED SUPPLY
SOCIALIZE WITH PROPER VIOLENCE
Stay connected with Proper Violence on social media and join a community that values action over talk. Get behind-the-scenes looks, exclusive drops, and updates on how we’re giving back to veterans. Follow us and be part of something bigger—where purpose, precision, and American craftsmanship come together.
Fashion for Action. Born and Built in America.
Proper Violence isn’t just clothing, it’s action-ready apparel for those who demand more. Every T-shirt is crafted in America and sewn by expert hands right here in America. Our ultra-limited designs embody the strength and discipline inspired by MAC V SOG, the highly classified multi-service United States special operations unit that conducted operations in the Vietnam War era. Built for those who know that real style is rooted in purpose and quality, our shirts are made to move with you in the battles you wage every day. Wear your legacy; wear American.
A PORTION OF OUR PROCEEDS ARE DONATED TO VETERAN SUICIDE PREVENTION.
